Visiting Nurse Association of Boston Unifies Affiliates, Facilitating Access to Extended Services
Brand offers continuum of care and caregiver respite through for-profit and hospice partners
October 2007
The Visiting Nurse Association of Boston (VNA of Boston), the nation’s first visiting nurse association and one of New England’s largest home healthcare organizations, today announced a new look and name that more accurately represents the services available to patients, facilitates referrals, better coordinates homecare options, and provides quality care for patients across ages, healthcare needs, and income levels. VNA of Boston & Affiliates includes the homecare options traditionally provided by the 120-year-old organization, privately paid homecare services offered through Wellesley-based VNA Private Care (formerly Senior Care Alternatives), and end-of-life options presented by Woburn-based VNA Hospice Care (formerly Hospice Care, Inc.).
“We provide superior home healthcare, hospice care and private pay services for individuals of all incomes and ages,” said Joanne Handy, President & CEO. “Whether patients need a visiting nurse to check in on them once a week, physical or occupational therapy, a caregiver to keep them company, or support for end of life care, the VNA of Boston & Affiliates VNA Private Care and VNA Hospice Care can seamlessly coordinate services and referrals for our patients in Greater Boston and suggest care specifically to fit each individual.”
Each year more than 50 million Americans serve as the primary caregiver for a friend or loved one — from elderly parents who wish to age at home, to siblings and spouses with restrictive health requirements. Meanwhile, studies consistently report higher levels of depressive symptoms and mental health problems among these caregivers than among their non-caregiving peers. VNA of Boston & Affiliates work closely with families to assess the situation, create a personalized plan of action, and identify solutions that meet the unique needs of each client to offer relief for the them and their families.
“The expansion of the brand was designed to provide peace of mind and support for family caregivers while ensuring the client retains independence and quality care by bringing qualified, trustworthy professionals into the client’s home to implement the desired services,” says Executive Director of VNA Private Care, John Paul Marosy.
As VNA of Boston’s first for-profit venture, VNA Private Care differs from similar privately paid homecare service providers in that they do not utilize contract workers and instead directly employ nurses and homecare aides, who combine the highest quality of care with VNA of Boston’s traditional commitment to compassion. With a portfolio of services that include everything from household errands, bathing, dressing and meal preparation to medication management, finding the best housing, and crisis intervention for family members, VNA Private Care provides needed respite for families and their loved ones, and offers trusted companionship to clients. Individuals are able to receive long-term or temporary services, depending on their situation, and most pay privately or use their long-term care insurance. VNA of Boston & Affiliates provide services to clients throughout eastern Massachusetts. Services are available 24 hours a day, seven days a week and can be provided in the client's home or in a facility, such as an assisted living facility or group home.
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Visiting Nurse Association of Boston Names new Executive Director of Private Pay Affiliate
September 5, 2006
The Visiting Nurse Association (VNA) of Boston recently named John Paul Marosy as Executive Director of VNA Private Care, the private pay homecare affiliate of the VNA of Boston.
Marosy joins the VNA of Boston from his current role as Manager of Community Sales at Evercare, a managed care plan for elders. He is the President of Bringing Elder Care Home, LLC, a consulting company that he founded which specializes in working with corporations around elder care issues. His previous leadership roles include: CEO of Visiting Nurse Affiliates of Cambridge, President of the Home Health Assembly of New Jersey, Executive Director of Minuteman Home Care in Burlington, and Senior Consultant for Fallon Community Health Plan. He is the Author of two books on elder care. His latest book, Elder Care: A Six Step Guide to Balancing Work and Family has won both a national 2003 Mature Media Award and a 2003 Caregiver Friendly Award from Today’s Caregiver magazine. His book A Manager’s Guide to Elder Care and Work is considered the standard reference text on the subject. VNA of Boston President & CEO, Joanne Handy expressed confidence in Marosy’s ability to lead the agency’s private pay home care affiliate.
“We are delighted that John Paul has joined VNA Private Care and the VNA of Boston management team.” Said Handy, “ As a nationally recognized expert in elder care, John Paul brings a wealth of experience and knowledge that will expand business and create new opportunities to serve the private pay market, all while maintaining focus on quality patient care.” |
